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Joe Bucher wants to help you to catch more fish. The host of the popular television show, "Fishing with Joe Bucher" shares his secrets for landing more lunkers with the most popular style of fishing lure ever made. Learn the secrets of casting, trolling and working your crankbaits to keep them in front of the fish you want to catch. This is the first book of it's kind covering all types and crankbaits and all fishing conditions.