Big Blues: The Unmaking Of Ibm

Big Blues: The Unmaking Of Ibm

  • Binding: Hardcover
Regular price
Sale price
Quantity must be 1 or more

Attention: For textbook, access codes and supplements are not guaranteed with used items.

Arrives in 3-7 Business Days

Chronicles the decline of IBM, explaining how corporate pride, inflexibility, bad decisions, and an inability to understand a changing marketplace has led to IBM's fall. 100,000 first printing. $100,000 ad/promo. Tour.

Customer Reviews