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This market leading text is appropriate for courses that teach statistical methods for describing and analyzing multivariate data in depts. of statistics, math, marketing, and in the biological, physical, and social sciences. The 4th edition makes more extensive use of SAS and SPSS output with an emphasis on interpretation. Features include additional exercises, data sets, and graphics to illustrate points. Various techniques such as MANOVA and Discriminate Analysis, Correspondence Analysis, and Biplots are integrated more thoroughly.